Are you taking full advantage of expired domains at the moment?
Imagine being able to buy a domain that already has an awesome backlink profile and existing targeted traffic for the same price as a brand new domain.
You can use expired domains to build out a new authority site to slingshot past the competition easily or use them to build out a powerful private blog network.
Whatever you do, you simply cannot ignore the power expired domains offer and today you are going to learn how to harness that power properly.
What You Will Learn
- How to use expired domains to get an unfair advantage
- The easiest way to find powerful expired domains in any niche
- How to buy expired domains with traffic
- How to rebuild expired websites in 1 click
What Can You Use Expired Domains For?
In a moment I am going to show you the easiest way to find powerful expired domains with traffic.
But before I do that, I want to make sure that you understand exactly what you can use expired domains for.
Personally I use them in 3 different ways-
Method #1 – Building Authority Sites
When I choose to build a new authority site or niche site, I never do it on a brand new domain.
The problem with new domains is that you have to invest in building up their authority from an SEO perspective which costs significant time & money to do.
Instead I prefer to register an expired domain that already has authority to build the site on.
That gives me a huge head start and quite often building out a content rich site on a powerful expired domain is enough to crack the first page rankings without any additional work.
You just wouldn’t have that advantage with a brand new domain!
And the best bit?
Registering an expired domains costs exactly the same as registering a brand new virgin domain.
Method #2 – Building A Private Blog Network
Without doubt, the most powerful type of link you can create is a private blog network.
In essence you are building a fleet of highly authoritative sites in a specific niche and then you use those sites to rank any site you want easily.
Private blog networks are the holy grail of link building. You have full control over content, link placement, anchor text and much more.
But all of that starts with finding expired domains in your niche that have a clean link profile and spam free history.
Method #3 – 301 Redirects
Simply take the expired domain you bought and 301 redirect it to your main site.
This will pass over a portion of the link juice and authority of the expired domain to your site immediately. Bonus points if that domain has existing traffic!
However this method comes with a warning, you can get away with doing 1 or 2 of these to your main site for a quick shortcut – but I wouldn’t recommend it as a regular link building habit.
Bonus Method – Private Web 2.0 Blog Network
Just like normal domains expire, so do sub domains from popular web 2.0 blogging services like WordPress.com, Blogspot & Tumblr etc
If you can find them, then that means you can easily build a powerful network of web 2.0 sites for the total price of nothing!
All you have to do is register a free account, claim the expired username/subdomain and you are done.
You can read more about this strategy here.
How To Find Powerful Expired Domains Easily
So now you know how to use expired domains to your advantage, I am going to show you the easiest way to find them.
For that I like to use a piece of software called Domain Hunter Gatherer.
Here are just a few reasons that it is awesome-
- 5 Ways To Find Expired Domains:
- Hunt From Keywords: Enter some keywords from your niche and the software will find expired domains with links from webpages that are currently ranking for those keywords.
- Hunt From Websites: Crawl specific website(s) to find expired domains that they link to. Eg you could find expired domains with links from Wikipedia/The New York Times etc.
- Reverse Hunt Domains: Enter a domain and the software will find all fo the backlinks to that domain and then scan them to find expired domains. Great for snapping up domains that also link to your competitors.
- Auction Hunter: Enter your keywords to search 8 expired domain marketplaces & look up important metrics.
- Web 2.0 Hunter: Find relevant expired web 2.0 domains from 20 different web 2.0 platforms.
- No 3rd Party Services Required: The software also fetches metrics from Majestic & Moz at no additional cost which saves 100’s of dollars per month. It is an all in one solution.
- Filtering/Sorting: You can easily sort and filter by any metric you can imagine including countries and languages. You can even filter to buy expired domains with traffic!
- Bonus Feature: You can rebuild entire websites in just 1 click, watch the video below to learn more.
Take a look at how easy it is to use along with some of my own exclusive personal tips & advice in this video.
I’ll also share a bonus tip that shows you how to register expired domains with traffic! Watch over my shoulder as a find an expired domain with over 11,000 visitors per month in the mental health niche.
[spoiler]
Video Transcript
Hi guys Matthew Woodward here and welcome to my tutorial. Today I’m going to show you how to get a head a head start with search rankings and traffic by taking advantage of expired domains.
You’re going to learn how to find powerful expired domains in any niche and I’m also going to share some secret advice with you on how to find expired domains with existing traffic.
Last but not least I’m going to show you the easiest way to rebuild an expired website in just one click.
But before we get into the meat of the Tutorial I just wanted to share with you three different ways that you can use expired domains to your advantage.
The first one is you can buy an expired domain that already has a tonne of SEO value backlinks and traffic and then use it to build out a new authority website.
For example; would you rather build out a site on a domain that already has 100 strong backlinks, or would you rather register a new domain with no backlinks?
The answer is easy, you want the one that already has existing backlinks and SEO value.
That means that when you build your site out on that domain it already gets a head start in the search engine results that you wouldn’t get with a new domain.
The best thing is, expired domains cost the same as new domains, it’s the same price. So if you’re looking to build a new website you should always build it on an expired domain that has tonnes of SEO value, backlinks and traffic.
The other way that you can use expired domains is by building a private blog network.
Now, a private blog network in essence puts you in full control of your most powerful links and you can use your network of sites to rank any site that you want easily.
I’ve actually created a dedicated course around this and it is very very powerful.
A private blog network link is the most powerful type of link that you can get because you are in control of everything.
From the content, the relevance, the strength of the domain, the anchor text. Everything is in your control and you can use expired domains to build a powerful private blog network easily.
The third way that you can use expired domains, and this is kind of the lazy option I don’t recommend that you do a lot of this.
But you can easily get away with buying an expired domain or two, and then just setting up a 301 redirect to your existing site which will pass over some of the existing link juice and traffic of the expired domain that you have bought.
So this is the main interface of Domain Hunter Gatherer Pro and I’m going to give you just a quick tour of the interface before drilling down into how to actually use the software to find powerful domains.
Now, one of the things that I really like about this tool is it’s desktop based.
That means it runs on your own local computer and as such it doesn’t have any kind of restrictions in searches.
On top of that you don’t need to pay for any third party services like other tools.
For example, normally you need to buy a Majestic subscription or a Moz subscription to pull in extra information when searching for domains but this actually includes all of the Majestic and Moz data within the tool.
So that saves you around $150 a month in subscriptions alone.
As well, I like that you can really sort by any metric that you want. If you can think of a metric it’s in here, you can sort it. So you can sort by Majestic Trust Flow, Citation Flow and a bunch of others that I’m going to cover later on.
You can also choose to search for domains from specific countries or in specific languages, which is another really awesome unique feature and it makes it easy to export domains just in one click into any format that you want.
On top of that you also get a bonus piece of software that allows you to rebuild entire websites in just a couple of clicks and I’m going to show you that later on.
But for now all you need to do if it’s the first time using the software is jump over to ‘set up’ and ‘help’ and you can see some different options here.
Now, although there’s space for Majestic and Moz API Keys you do not need to enter them to retrieve Majestic and Moz metrics so you can safely ignore those.
If you want to pull Ahrefs metrics in you do need an API Key for that but it’s really not necessary in the domain screening process.
And the shared count API settings here is to pull in social share data, but they actually release an update to the software this week so you don’t even need to enter that. It will also pull in all of the social data for domains it finds as well.
The only thing that I recommend you change from the default options is to add your own primary proxies in here.
And personally I just use the really cheap semi-dedicated proxies from BuyProxies.org.
They’re really affordable and when you sign up you can tell them that you’re going to be using them for Google scraping and they will make sure that you’re sharing with someone that is not scraping Google.
And once you’ve got those you just need to paste them in here, tick use primary proxies and then tick to use them for ‘Auction Searching’, ‘Searching’ and ‘Expired Domain and Web 2.0 Checking’.
Once you’ve done that click ‘apply and save settings’ and you’re good to go.
There are some more advanced settings here that you can customise and tweak but there really is no need to do that.
So let’s jump in and show you how to actually find expired domain names, it’s really easy and the first tool I’m going to show you is the ‘Expired Domain Hunter’ and we’re going to ‘Hunt From Keywords’.
Now, if you type your keywords comma separated up here what this will actually do is go out to Google and search for your target keyword.
It’ll then pull back websites that currently rank for that keyword and then spider those websites looking for links to expired domains.
So, let’s say you want to rank for ‘How to build muscle’. One of the best ways to do that is to get a link from one of the top ten sites that’s currently ranking for ‘How to build muscle’.
And that’s exactly what this tool lets you do, it’s going to go out, look at the number one result for ‘How to build muscle’, scan the entire website looking for where the number one website links to an expired domain and then it’s going to pull back all of this amazing data to allow you to figure out if you should buy that domain or not.
So, here I’m going to show you quickly, if we were to write ‘Fitness, Yoga, Muscle’ and click on search, that will ask us if the keywords are in the correct format, you just click on yes and that will now go out and scrape the web and search those results for us.
I’m not going to let this run through because it’ll take a bit of time but you can see it’s already at 2 or 3 percent and it’s scanning for web pages to find expired domains from.
SO I’m just going to stop that quickly. Here we can see I have done a previous scan and what you’ll probably notice is that your columns are in a different order to mine.
You can drag these columns around and put them in whatever order that you want them to be in based on how you research your domains.
And I’ve chosen to bring the Majestic metrics up to the front and you can easily sort by, well whichever metric you want!
For me, I’ve got Majestic Trust Flow sorted high to low, and here straight away we can find an available domain with Majestic trust flow 66 and Citation Flow 52 and it’s 19 years old.
That is a very powerful domain.
Here we can also see VeganBodyBuildingToday.co.uk, Majestic Trust Flow 25, Citation Flow 27 and if we click on that domain you can see that it is available to register right now for the budget price of $7.58.
So that means you can pick up a very powerful domain to either use as part of your private blog network or build a site out on or even just 301 direct to your site for less than $8.
And that’s really just, you know, showing off how powerful this software is and it’s really easy to find domains just like that.
Moving on you can also choose to hunt for expired domains from specific websites. So let’s say for example you wanted a link from Wikipedia.
You can choose to enter the Wikipedia domain name up here just like that.
Tell it how many crawl levels to go down and hit on ‘crawl’. And when this pops up you should click on ‘no’ and basically what it’s going to do is; it’s going to go to Wikipedia, it’s going to pull back 5 levels of pages and then it’s going to crawl those pages to find expired domains.
That means you can then register the domain and use it however you want but safe in the knowledge that domain has a backlink from Wikipedia.
Now I’m going to stop this because I’ve already done some searches and again we can see some really powerful domains here and I’m just going to load some others.
I also did a search from BodyBuilding.com, if you’re in the fitness niche you might want to find some domains that have links from BodyBuilding.com.
And I have another Wikipedia scan here, and here we can see again, some really powerful domains with high levels of metrics.
So, this tool allows you to register expired domains with links from specific web pages.
So just think about the authority websites in your niche and how powerful having a link from one of their websites would be.
Now, the third way of finding expired domains with Domain Hunter Gatherer Pro is the ‘Reverse Hunt Domains’ option and it really is quite clever in how it works.
First of all we want to just input a domain and I’m going to put my blog for example.
And what this will do is it will look up my domain, then find all of the backlinks pointing to my domain and then finding if any of the sites that link to my domain are also linking to expired domains to register.
So this means that we can get backlinks from the same domains that our competitors have really easily.
SO if we put a domain in and set the crawl levels to 1, hit ‘reverse crawl’ and you’ll see that it’s found 5,221 websites that link to my site and now it’s going to crawl each of those websites looking for links to expired domains.
And again I’m not going to let this run through because I have some sample data in here for you already.
So if I just clear those and we can load my previous searching.
We can see here a bunch of sites I actually, in my test, I put in some domains from the blogging world and these are expired domains that also share backlinks with some of the top sites in the blogging world.
And again you can see some really powerful domains here with really good metrics sorted by Citation Flow and also by Trust Flow.
And don’t forget when buying a domain I’m going to include my checklist for checking domains for spam, underneath this video on my blog so make sure you pay attention to that.
So in essence I always look at Majestic Trust flow and Citation Flow first as to how powerful a domain is and then the closer to 1 this ratio is the less spammy the domain is.
For example, this domain here with ‘1’ is perfect but this one at ‘0.15’ – I would avoid that this tells me it’s a highly spammed domain.
The closer to 1 it is, the better. And again, just going through this we can also go and look at Moz data and I haven’t actually calculated the rest of the data here.
But if you wanted to pull in Ahrefs data, Alexa link ranks, SEMRush links and all of those other things, all you would have to do is come up to ‘Analyse Domains’, you can choose ‘All Domains’ and then tick exactly which additional metrics you would like the software to pull in.
By default it always pulls in the Moz Data and the Majestic data straight from the off without you having to do anything extra.
So this Reverse Hunt Domains feature is really handy to try and get the same links that your competitor does.
And by rebuilding your competitor’s link profile you can easily get a leg up in the SERPs.
So those are the three main expired domain hunter tools.
And just to recap ‘Hunt From Keywords’ goes out to Google, searches your keywords, finds the domains ranking for those keywords and then scans those domains for expired domains.
‘Hunt From Websites’ allows you to put in a specific website, and it will crawl that website looking for expired domains that website links to.
Really great for getting authority links from Wikipedia, New York Times or any other major big website that you can think of, just plug it in here.
‘Reverse Hunt Domains’ you put the domain in, the software will then go and look up all of the backlinks to that domain and then from all of the backlinks it finds it will then scan those for e